Nice to meet you.
I’m a Creative and a strategic design leader with 20 years of experience driving brand and operational excellence.
Bold, visual storytelling / data-informed strategy Builds and develops high-performing teams
Leverages artificial intelligence and emerging technologies
The Whole Job
As Online Art Direction Manager, I lead a creative team focused on designing digital experiences that are both beautiful and measurable. Our work blends storytelling with performance using engagement and revenue data to guide, not dictate, creative decisions that drive results.
This infographic highlights our FY24 achievements and upcoming FY25 initiatives, from site optimizations and rebranding efforts to motion design expansion.
Beyond the visuals, I champion team growth and creative balance through mentorship and collaboration ensuring every designer develops the visibility, confidence, and craft to create work that truly connects.
Skills
Art Direction • Problem-Solving • Team Building • Collaboration • Mentoring • Motivator • Empathetic • Drives Results • Process Improvement
Technology
Adobe Creative Suite (Photoshop / InDesign / Premiere Rush / Illustrator / XD / Acrobat / Adobe Express / Firefly) • Figma • Microsoft Office (Outlook / Word / Excel / PowerPoint / Teams) • ChatGPT • Replit